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Recently, a group called Improv Everywhere performed their Sixth Annual Mp3 Experiment. This one involved over 2,000 people of all ages downloading the same mp3 and pressing play at the same time.  As seen in the video, they responded to a creepy instructional voice (think SAW) and were mindlessly led (think cult) through a series of goofy activities.

At least it looks like everyone had a blast and ended up connecting on a human level. Perhaps this is a great example of technology catalyzing human connection. My recent post about embracing the caveman within is a relevant read.

Bradley Hebdon

Bradley Hebdon

Founder & Editor at UXbyDesign
Bradley is a User Experience Leader with over 15 years of interactive experience. He is currently employed as Director of UX at Slalom Consulting's Southern California office.
Bradley Hebdon

@bradleyhebdon

UX consultant
@Bronco_95 entered China yet? - 1 year ago
Bradley Hebdon
Bradley Hebdon

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